Visibility Standard
Visibility Schedule
Sunday |
Monday |
Tuesday |
Wednesday |
Thursday |
Friday |
Saturday |
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Article |
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FB Group |
buffer | buffer | buffer | buffer | buffer | buffer | |
FB Page |
recurpost | recurpost | recurpost | recurpost | recurpost | recurpost | recurpost |
Personal FB |
direct | direct | direct | direct | direct | direct | direct |
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plann | plann | plann | plann | plann | plann | plann |
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board-booster | board-booster | board-booster | board-booster | board-booster | board-booster | board-booster |
Everything in the visibility schedule feeds into each other. The weekly article lies at the heart of the content strategy. Its content should be repurposed as much as possible. The nearly daily posts in the FB group, Instagram, and my personal profile are the ‘proving grounds’. Any that content that gets more traction than usual should be used in emails, future articles, and added to the recurpost cycle.
Purposely missing: Twitter, LinkedIn… not a focus at this point.
Potentially test: YouTube, Medium, LinkedIn Publishing (?)